Straight Outta Condoms Billboard

Timed to the Summer 2015 release of the movie “Straight Outta Compton,” AHF unveiled a new media campaign that includes billboard and bus bench ads in Los Angeles as well as a PSA promoting condom use that played in over 80 theaters in Atlanta, Los Angeles and Washington, DC. While the condom campaign plays off the film title, it underscored — and offered some solutions to — significant health disparities affecting a key demographic of the film’s target audience: African Americans. “Straight Outta Compton”/N.W.A. rapper Eazy-E (Eric Lynn Wright) died from AIDS-related complications on March 26, 1995.